--- title: Dubai Agency MyCont-ent Joins EIDR description: Dubai-based digital services agency MyCont-ent joins EIDR image: https://www.eidr.org/hubfs/Screenshot%202026-07-29%20at%202.14.53%20PM.png --- [Skip to content](https://www.eidr.org/blog/dubai-agency-mycont-ent-joins-eidr#main-content) [![](https://www.eidr.org/hs-fs/hubfs/EIDRlogotrans-1.png?width=167&height=50&name=EIDRlogotrans-1.png)](https://www.eidr.org/) - [Our Work](https://www.eidr.org/our-work) Show submenu for Our Work - [Unique Identifiers](https://www.eidr.org/our-work/#unique-identifiers) - [Media Supply Chain](https://www.eidr.org/our-work/#media-supply-chain) - [Discoverability](https://www.eidr.org/our-work/#discoverability) - [Content Authenticity](https://www.eidr.org/our-work/#content-authenticity) - [Media Distribution](https://www.eidr.org/our-work/#media-distribution) - [Metadata](https://www.eidr.org/our-work/#metadata) - [Standards & Interoperability](https://www.eidr.org/our-work/#standards-interoperability) - [Use Cases](https://www.eidr.org/our-work/#use-cases) - Get Involved Show submenu for Get Involved - [Join EIDR](https://www.eidr.org/join) - [Pricing](https://www.eidr.org/pricing) - [Opt In or Out](https://www.eidr.org/join-the-mailing-list) - [Request a Speaker](https://www.eidr.org/request-a-speaker) - About Us Show submenu for About Us - [Organization](https://www.eidr.org/organization) - [How We Work](https://www.eidr.org/how-we-work) - [Participating Companies](https://www.eidr.org/eidr-participants) - [Board of Directors](https://www.eidr.org/board-of-directors) - [Meet Our Team](https://www.eidr.org/our-team) - [Schedule](https://www.eidr.org/schedule) - [FAQ](https://www.eidr.org/faq) - News Show submenu for News - [InsEIDR News](https://www.eidr.org/blog) - [2026 APM Presentations](https://www.eidr.org/apm-2026) - Members Show submenu for Members - [Documentation](https://eidrdotorg.atlassian.net/wiki/spaces/EKB) - [Submit a Help Desk Ticket](https://eidrdotorg.atlassian.net/servicedesk/customer/portals) - Current Members Show submenu for Current Members - [Attend Training](https://calendly.com/eidrtraining/eidr-user-training) - [Causeway Login](https://members.eidr.org/site/login?return=%2Fwg%2Fmembers%2Fworkgroup%2Fhome) - [Join a Working Group](https://share.hsforms.com/1nvRMxIK5TgyScT05Gcn6xgcda7r) - [Registry Login](https://ui.eidr.org/auth/signin/eidr) - Prospective Members Show submenu for Prospective Members - [Onboarding Process](https://www.eidr.org/onboarding-process) Open main navigation Close main navigation - [Our Work](https://www.eidr.org/our-work) Show submenu for Our Work - [Unique Identifiers](https://www.eidr.org/our-work/#unique-identifiers) - [Media Supply Chain](https://www.eidr.org/our-work/#media-supply-chain) - [Discoverability](https://www.eidr.org/our-work/#discoverability) - [Content Authenticity](https://www.eidr.org/our-work/#content-authenticity) - [Media Distribution](https://www.eidr.org/our-work/#media-distribution) - [Metadata](https://www.eidr.org/our-work/#metadata) - [Standards & Interoperability](https://www.eidr.org/our-work/#standards-interoperability) - [Use Cases](https://www.eidr.org/our-work/#use-cases) - Get Involved Show submenu for Get Involved - [Join EIDR](https://www.eidr.org/join) - [Pricing](https://www.eidr.org/pricing) - [Opt In or Out](https://www.eidr.org/join-the-mailing-list) - [Request a Speaker](https://www.eidr.org/request-a-speaker) - About Us Show submenu for About Us - [Organization](https://www.eidr.org/organization) - [How We Work](https://www.eidr.org/how-we-work) - [Participating Companies](https://www.eidr.org/eidr-participants) - [Board of Directors](https://www.eidr.org/board-of-directors) - [Meet Our Team](https://www.eidr.org/our-team) - [Schedule](https://www.eidr.org/schedule) - [FAQ](https://www.eidr.org/faq) - News Show submenu for News - [InsEIDR News](https://www.eidr.org/blog) - [2026 APM Presentations](https://www.eidr.org/apm-2026) - Members Show submenu for Members - [Documentation](https://eidrdotorg.atlassian.net/wiki/spaces/EKB) - [Submit a Help Desk Ticket](https://eidrdotorg.atlassian.net/servicedesk/customer/portals) - Current Members Show submenu for Current Members - [Attend Training](https://calendly.com/eidrtraining/eidr-user-training) - [Causeway Login](https://members.eidr.org/site/login?return=%2Fwg%2Fmembers%2Fworkgroup%2Fhome) - [Join a Working Group](https://share.hsforms.com/1nvRMxIK5TgyScT05Gcn6xgcda7r) - [Registry Login](https://ui.eidr.org/auth/signin/eidr) - Prospective Members Show submenu for Prospective Members - [Onboarding Process](https://www.eidr.org/onboarding-process) - [Find an EIDR](https://ui.eidr.org/) [Find an EIDR](https://ui.eidr.org/) Jul 29, 2026, 5:19:22 PM # Dubai Agency MyCont-ent Joins EIDR [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) Share: [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://www.eidr.org/blog/dubai-agency-mycont-ent-joins-eidr) [envelope icon](mailto:?body=https://www.eidr.org/blog/dubai-agency-mycont-ent-joins-eidr) Dubai-based digital agency [MyCont-ent](https://www.mycont-ent.com) has joined the Entertainment ID Registry (EIDR), bringing yet another international firm into EIDR’s ranks. In addition to being a longtime [facilitator](https://www.mycont-ent.com/eidr-persistent-identifier/) of EIDR for its clients, MyCont-ent offers a wide range of digital [services](https://www.mycont-ent.com/mycontent_services/), including OTT, YouTube and social media channel management, music distribution and protection, SEO services, content and influencer marketing, and website creation. Founded in 2018, MyCont-ent counts some of the world’s biggest content firms among its partners, including Meta, Google, TikTok, and more. MyCont-ent’s Youcef Bouab said the company’s operations revolve around the seamless distribution, reuse, and protection — specifically on YouTube and Facebook — of digital media. Becoming an EIDR member made sense for the company, he said. “When managing a big (2,500-plus titles) and multi-decade cinematic catalog, we ran into a glaring industry blind spot: historically, almost no one thought about the actual international registration of Arabic content,” Bouab said. “We were dealing with complex metadata, regional translations, and Arabic-to-English transliterations, but relying on fragmented identification systems. We joined EIDR because scaling our digital rights management required a universal source. Integrating EIDR standards help us to definitively take a step back and properly organize and properly identify our assets, and bring Arabic cinema into the global registry ecosystem.” EIDR also just makes the job easier for MyCont-ent and its clients, he added. “It means our team spends less time manually cross-referencing databases and more time optimizing distribution,” Bouab said. “For our clientele, it directly translates to asset security. Because Arabic content has traditionally lacked formal international registration, giving intellectual property a unique and universal ID ensures it is shielded from piracy, tracked accurately for revenue, and primed for seamless delivery to any modern VOD or OTT platform.” To learn more about MyCont-ent, click [here](https://www.mycont-ent.com). ## Related posts [![EIDR Modernizes Deduplication Efforts](https://www.eidr.org/hs-fs/hubfs/Deduplication%20Modernization-1.jpg?height=200&name=Deduplication%20Modernization-1.jpg)](https://www.eidr.org/blog/eidr-modernizes-deduplication-efforts-2) ## [EIDR Modernizes Deduplication Efforts](https://www.eidr.org/blog/eidr-modernizes-deduplication-efforts-2) [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) May 28, 2026, 7:19:35 PM This article was originally published on the EIDR website in April of 2026. For more than 15 years,... [Read more](https://www.eidr.org/blog/eidr-modernizes-deduplication-efforts-2) [![](https://www.eidr.org/hs-fs/hubfs/EIDR%20Examines%20Registry%20Data%20Quality.png?height=200&name=EIDR%20Examines%20Registry%20Data%20Quality.png)](https://www.eidr.org/blog/eidr-examines-registry-data-quality) ## [EIDR Examines Registry Data Quality](https://www.eidr.org/blog/eidr-examines-registry-data-quality) [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) May 14, 2026, 10:07:28 AM Now that the Entertainment ID Registry (EIDR) is celebrating its 15th anniversary, managing... [Read more](https://www.eidr.org/blog/eidr-examines-registry-data-quality) [![](https://www.eidr.org/hs-fs/hubfs/European-Union-U.S.-Data-Privacy-Framework.jpg?height=200&name=European-Union-U.S.-Data-Privacy-Framework.jpg)](https://www.eidr.org/blog/eidr-certifies-with-eu-u.s.-data-privacy-framework) ## [EIDR Certifies with EU-U.S. Data Privacy Framework](https://www.eidr.org/blog/eidr-certifies-with-eu-u.s.-data-privacy-framework) [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) May 8, 2026, 4:10:25 PM The Entertainment ID Registry (EIDR) has been certified with the EU-U.S. Data Privacy Framework... 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