--- title: EIDR Welcomes Provenance Authentication Firm SonicAI description: EIDR Welcomes Provenance Authentication Firm SonicAI image: https://www.eidr.org/hubfs/EIDR%20Welcomes%20Provenance%20Authentication%20Firm%20SonicAI.png --- [Skip to content](https://www.eidr.org/blog/eidr-welcomes-delta-as-new-member-1#main-content) [![](https://www.eidr.org/hs-fs/hubfs/EIDRlogotrans-1.png?width=167&height=50&name=EIDRlogotrans-1.png)](https://www.eidr.org/) - [Our Work](https://www.eidr.org/our-work) Show submenu for Our Work - [Unique Identifiers](https://www.eidr.org/our-work/#unique-identifiers) - [Media Supply Chain](https://www.eidr.org/our-work/#media-supply-chain) - [Discoverability](https://www.eidr.org/our-work/#discoverability) - [Content Authenticity](https://www.eidr.org/our-work/#content-authenticity) - [Media Distribution](https://www.eidr.org/our-work/#media-distribution) - [Metadata](https://www.eidr.org/our-work/#metadata) - [Standards & Interoperability](https://www.eidr.org/our-work/#standards-interoperability) - [Use Cases](https://www.eidr.org/our-work/#use-cases) - Get Involved Show submenu for Get Involved - [Join EIDR](https://www.eidr.org/join) - [Pricing](https://www.eidr.org/pricing) - [Opt In or Out](https://www.eidr.org/join-the-mailing-list) - [Request a Speaker](https://www.eidr.org/request-a-speaker) - About Us Show submenu for About Us - [Organization](https://www.eidr.org/organization) - [How We Work](https://www.eidr.org/how-we-work) - [Participating Companies](https://www.eidr.org/eidr-participants) - [Board of Directors](https://www.eidr.org/board-of-directors) - [Meet Our Team](https://www.eidr.org/our-team) - [Schedule](https://www.eidr.org/schedule) - [FAQ](https://www.eidr.org/faq) - News Show submenu for News - [InsEIDR News](https://www.eidr.org/blog) - [2026 APM Presentations](https://www.eidr.org/apm-2026) - Members Show submenu for Members - [Documentation](https://eidrdotorg.atlassian.net/wiki/spaces/EKB) - [Submit a Help Desk Ticket](https://eidrdotorg.atlassian.net/servicedesk/customer/portals) - Current Members Show submenu for Current Members - [Attend Training](https://calendly.com/eidrtraining/eidr-user-training) - [Causeway Login](https://members.eidr.org/site/login?return=%2Fwg%2Fmembers%2Fworkgroup%2Fhome) - [Join a Working Group](https://share.hsforms.com/1nvRMxIK5TgyScT05Gcn6xgcda7r) - [Registry Login](https://ui.eidr.org/auth/signin/eidr) - Prospective Members Show submenu for Prospective Members - [Onboarding Process](https://www.eidr.org/onboarding-process) Open main navigation Close main navigation - [Our Work](https://www.eidr.org/our-work) Show submenu for Our Work - [Unique Identifiers](https://www.eidr.org/our-work/#unique-identifiers) - [Media Supply Chain](https://www.eidr.org/our-work/#media-supply-chain) - [Discoverability](https://www.eidr.org/our-work/#discoverability) - [Content Authenticity](https://www.eidr.org/our-work/#content-authenticity) - [Media Distribution](https://www.eidr.org/our-work/#media-distribution) - [Metadata](https://www.eidr.org/our-work/#metadata) - [Standards & Interoperability](https://www.eidr.org/our-work/#standards-interoperability) - [Use Cases](https://www.eidr.org/our-work/#use-cases) - Get Involved Show submenu for Get Involved - [Join EIDR](https://www.eidr.org/join) - [Pricing](https://www.eidr.org/pricing) - [Opt In or Out](https://www.eidr.org/join-the-mailing-list) - [Request a Speaker](https://www.eidr.org/request-a-speaker) - About Us Show submenu for About Us - [Organization](https://www.eidr.org/organization) - [How We Work](https://www.eidr.org/how-we-work) - [Participating Companies](https://www.eidr.org/eidr-participants) - [Board of Directors](https://www.eidr.org/board-of-directors) - [Meet Our Team](https://www.eidr.org/our-team) - [Schedule](https://www.eidr.org/schedule) - [FAQ](https://www.eidr.org/faq) - News Show submenu for News - [InsEIDR News](https://www.eidr.org/blog) - [2026 APM Presentations](https://www.eidr.org/apm-2026) - Members Show submenu for Members - [Documentation](https://eidrdotorg.atlassian.net/wiki/spaces/EKB) - [Submit a Help Desk Ticket](https://eidrdotorg.atlassian.net/servicedesk/customer/portals) - Current Members Show submenu for Current Members - [Attend Training](https://calendly.com/eidrtraining/eidr-user-training) - [Causeway Login](https://members.eidr.org/site/login?return=%2Fwg%2Fmembers%2Fworkgroup%2Fhome) - [Join a Working Group](https://share.hsforms.com/1nvRMxIK5TgyScT05Gcn6xgcda7r) - [Registry Login](https://ui.eidr.org/auth/signin/eidr) - Prospective Members Show submenu for Prospective Members - [Onboarding Process](https://www.eidr.org/onboarding-process) - [Find an EIDR](https://ui.eidr.org/) [Find an EIDR](https://ui.eidr.org/) May 14, 2026, 7:52:35 AM # EIDR Welcomes Provenance Authentication Firm SonicAI [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) Share: [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://www.eidr.org/blog/eidr-welcomes-delta-as-new-member-1) [envelope icon](mailto:?body=https://www.eidr.org/blog/eidr-welcomes-delta-as-new-member-1) London-based SonicAI [https://www.sonicai.ai](https://www.sonicai.ai) , which provides next-generation, AI-powered audio verification for the media and entertainment industry, has become the latest company to join the ranks of the Entertainment ID Registry (EIDR). The company’s patented, AI-powered audio protection solution encodes audio content with a unique key, helping content owners across film, TV, music, social media, live performances, and podcasts protect their intellectual property. The company aims to become the universal standard for content protection and provenance authentication, with technology “capable of providing a single source of truth for all parties,” SonicAI states. ​The company has offices in Los Angeles and Sydney, and provides content owners the ability to have their IP encoded prior to distribution. SonicAI’s technology is also geared toward usage by generative AI companies searching for methods to protect and monetize digital output. Audio provenance uses include per-stream content verification in real time, encoding of re-recorded masters as proof of provenance, encoding of GenAI content to prove provenance, and metadata-based heat maps for consumption analytics. On the IP protection front, SonicAI can detect IP infringement by GenAI and uses blockchain for centralized rights management.   ## Related posts [![](https://www.eidr.org/hs-fs/hubfs/shutterstock_189544340.jpg?height=200&name=shutterstock_189544340.jpg)](https://www.eidr.org/blog/eidr-in-2026-growing-the-registry-through-innovation-and-data-quality) ## [EIDR in 2026: Growing the Registry Through Innovation and Data Quality](https://www.eidr.org/blog/eidr-in-2026-growing-the-registry-through-innovation-and-data-quality) [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) Apr 30, 2026, 6:59:23 AM This article was originally published on the EIDR website in February of 2026. EIDR Focuses on... [Read more](https://www.eidr.org/blog/eidr-in-2026-growing-the-registry-through-innovation-and-data-quality) [![](https://www.eidr.org/hs-fs/hubfs/EIDR%20Focuses%20on%20Growing%20the%20Registry%20in%20the%20Year%20Ahead.png?height=200&name=EIDR%20Focuses%20on%20Growing%20the%20Registry%20in%20the%20Year%20Ahead.png)](https://www.eidr.org/blog/afi-joins-eidr-to-strengthen-global-film-identification-and-tracking) ## [AFI Joins EIDR to Strengthen Global Film Identification and Tracking](https://www.eidr.org/blog/afi-joins-eidr-to-strengthen-global-film-identification-and-tracking) [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) May 8, 2026, 4:00:22 PM The American Film Institute (AFI), the nonprofit educational arts organization dedicated to... [Read more](https://www.eidr.org/blog/afi-joins-eidr-to-strengthen-global-film-identification-and-tracking) [![](https://www.eidr.org/hs-fs/hubfs/Gracenote%20CTO-%20AI-Driven%20Metadata%20Revolutionizes%20Content%20Discovery.jpg?height=200&name=Gracenote%20CTO-%20AI-Driven%20Metadata%20Revolutionizes%20Content%20Discovery.jpg)](https://www.eidr.org/blog/eidrs-next-chapter-scaling-identity-for-the-future-of-media-metadata) ## [EIDR’s Next Chapter: Scaling Identity for the Future of Media Metadata](https://www.eidr.org/blog/eidrs-next-chapter-scaling-identity-for-the-future-of-media-metadata) [C. Tribbey](https://www.eidr.org/blog/author/c-tribbey) May 8, 2026, 3:58:51 PM This article was originally published on the EIDR website in April of 2026. Over the past year, the... 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