Executives from Ooyala, FilmTrack, the Entertainment ID Registry (EIDR) and more will be on hand Sept. 14 in Amsterdam for a MESA Europe industry breakfast event ahead of the IBC Show. The “Industry Briefing: International Content Distribution & Technology Update” wi... More
EiDR News

EIDR’s Kreth: Streaming Company’s Talent Rush ‘Turns Heads’ (SCN)
In a recent story by economy news service Marketplace, centered around streaming services’ rush to sign high-profile directors, writers and showrunners to big-money deals, Will Kreth executive director of the Entertainment Identifier Registry (EIDR), offered his thoughts on why... More

New Asset ID Standards the ‘UPC Code’ for Media
In early July, the Society of Motion Picture and Television Engineers (SMPTE) published new standards that bind Ad-IDs to commercials and Entertainment ID Registry (EIDR) codes to programming content, using open-source audio watermarking technology. During a July 24 panel sess... More
EIDR Ready Initiative Announced
Branding initiative seeks to elevate awareness of companies that currently support EIDR ID’s throughout the media & entertainment supply chain Redwood City, California – The Entertainment Identifier Registry (EIDR) announced their new “EIDR Ready” program. The awa... More
2018 BAFTA Awards Nominations
2018/01/08 - EIDR would like to congratulate the 2018 British Academy Film Awards nominees. The awards will be presented on February 18, 2018. In total, there were 110 individual nominations excellence in 48 different domestic and international motion pictures across 23 separate ... More
24th Annual SAG Awards Nominations
2017/12/13 - EIDR would like to congratulate the 2018 SAG Awards nominees. The awards will be presented by SAG-AFTRA on January 21, 2018. In total, there were 125 individual nominations in 15 categories honoring individual and ensemble acting and stunt performances in motion pict... More
75th Golden Globe Awards Nominations
2017/12/11 - EIDR would like to congratulate the 75th Golden Globe Awards nominees. The awards will be presented by the Hollywood Foreign Press Association on January 7, 2018. In total, there were 125 individual nominations in 25 categories honoring achievement in motion pictures... More
2017 Venice Film Festival Awards
2017/09/08 - EIDR would like to congratulate the 74th Venice Film Festival Awards winners. The awards represent the best of the fest, with 21 different awards from 4 different awards programs honoring special achievement in motion pictures and virtual reality: Venice 74, Venice H... More

2017 Primetime Emmy Nominees
EIDR would like to congratulate the 2017 Primetime Emmy Award nominees. The 69th annual Academy of Television Arts & Sciences awards program will be held on September 17, 2017. In total, there were 630 individual nominations in 116 categories covering movies, series, individu... More
A Star is Born Becomes 1 Millionth Record in the EIDR Registry of Unique Content Identifiers
Warner Bros. Pictures’ Release of Classic Story Leverages Media Identifier TechnologyRedwood City, CA – The Entertainment ID Registry (EIDR), the global registry of unique content identification, has registered its 1 millionth record, assigning this milestone ID to the upcomi... More