The process of localizing content for distribution internationally has charmingly been described as spaghetti-like. I prefer to think of it as a flash mob. Do you remember flash... More
Tag Archives: Hollie Choi

EIDR Executive Director: The Localization Flash Mob

EIDR APM Begins to Take Shape at Nov. 15 British HITS
On Nov. 15, the Hollywood Innovation & Transformation Summit (HITS) debuts to a new audience in London, bringing together hundreds of senior studio and vendor technology leade... More

EIDR Power Users Group to Hold Nov. 29 Vote
On Nov. 29, the Entertainment ID Registry (EIDR) will be holding a vote of Promoter members in to make the following changes to the EIDR Registry, which may be impactful to some me... More

EIDR Hits 5 Million Alternate IDs
The Entertainment Identifier Registry Association (EIDR), the nonprofit industry association meeting the crucial need across the entertainment supply chain for universal identifier... More

Cloud Localization Blueprint Aims to Streamline Processes
At the IBC Accelerator Kickstarter event in London earlier this year, film and TV content metadata platform Fabric made a pitch: it’s possible to streamline the localization pr... More

EIDR Touts the Benefits of the IBC Accelerator Program
The IBC Accelerator Media Innovation program continues to bring together collaborators from across the industry to solve problems that the entire industry faces, according to Holli... More

Global M+E Day: EIDR Details Its Benefits
At the June 8 Global Media & Entertainment Day, held at the Royal Garden Hotel in London and via the MESAverse virtual platform, Hollie Choi, executive director of EIDR, of... More

HITS Spring: EIDR Explains How Standards Lead to Sustainable Growth
All for-profit organizations are measured upon their growth year over year but, at some point, sustainable growth can feel elusive, particularly when factoring in the massive scale... More

EIDR to Talk Standards, Asset Management at April NAB Show
At the 2022 NAB Show in Las Vegas, Hollie Choi, executive director of the Entertainment ID Registry (EIDR), will be on hand to discuss standards across the media and entertainment ... More

EIDR Takes Part in Feb. 24 ‘Intelligent Content’ Event
Hollie Choi, executive director of the Entertainment ID Registry (EIDR), Mary Yurkovic, direct of Smart Content for MESA, and MESA president Guy Finley will all take part in the Fe... More