Amsterdam, September 08, 2014. — IBC — Veronica Publishing, a leading Dutch print media TV program guide publisher, has joined the EIDR consortium. The EIDR identifier is increasingly leveraged in digital video supply chains that include content owners, content distributors, electronic retailers and technology provider companies.

“Veronica Publishing is moving to digital distribution on various platforms,” said Marc Nederbergh, Senior Business Developer for Digital of Veronica Publishing. “Our renowned print media products already enjoy a strong consumer brand recognition, which we intend to leverage on digital platforms, from mobile to tablets, and connected devices. The EIDR registry helps us match, combine and integrate multiple sources of metadata from 3rd party sources or our own editorial content, faster, more automatically, and thus produce stellar consumer experiences in an ever more complex marketplace.”

The EIDR content identifier and related platform APIs, tools, and solutions, can be used efficiently by all actors of the digital video value chain. From small content producers to large broadcasters, to multichannel video programming distributors to equipment providers, EIDR helps automation of the digital workflows.

“We are very pleased to welcome Veronica Publishing as our first European EPG National metadata provider member,” said Don Dulchinos, Executive Director of EIDR. “The ability to work with digital market players who serve their National ecosystem is an important development for a content identifier registry. This has the potential to also open new markets for the content owners of this programming, in a worldwide, digital marketplace.”

Other European companies who have joined EIDR include BFI and Viaccess-Orca, as well as global providers like Google, Netflix and Technicolor.

EIDR will be holding several briefings during IBC:

• September 12th, 11:00 – 12:00 Rovi Stand A31, Hall 5, Meeting Room 1
• September 12th, 16:00 – 17:00 Cisco, Hall 1, Vermeer Meeting Room BM12 & BM13
• September 15th, 10:00 – 11:00 Rovi Stand A31, Hall 5, Meeting Room 1
• September 15th, 16:00 – 17:00 Cisco, Hall 1, Lataster Meeting Room BM12 & BM13

As space is limited, please RSVP as soon as possible to the EIDR Secretariat.

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For further information, please contact Don Dulchinos:
Tel: +1-303-909-4598
Email: [email protected]

About Veronica Publishing
For more information please visit www.veronicapublishing.nl.

About EIDR
The EIDR Organization is a nonprofit industry association managing universal identifiers for a broad array of television and film assets. EIDR maintains management and technical support personnel in Europe and North America. For more information please visit www.eidr.org.