EiDR News

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EIDR to Talk Standards, Asset Management at April NAB Show

At the 2022 NAB Show in Las Vegas, Hollie Choi, executive director of the Entertainment ID Registry (EIDR), will be on hand to discuss standards across the media and entertainment supply chain, and to highlight EIDR’s take on digital asset management. First up, on Sunday, Apri... More

EIDR APM: The Quest for Identifier Interoperability

Industry standards are typically specific to workflow and business segment, and registries have been developed around their corresponding workflows with little to no collaboration with the others. So, while advertising uses one ID, distribution uses another. However, different... More

Українське кіно (Ukrainian Cinema)

Below is a list of Ukrainian motion pictures in the EIDR Content ID registry. Title Year EIDR ID Shemelko-Denshchyk 1910 10.5240/5F1E-DE86-8FDA-9234-2840-I Andriy's Love 1912 10.5240/5553-8A62-B706-9B45-6684-O Zaporizhian Sich 1912 10.5240/7ACD... More

EIDR APM: The Benefits of Having Natural Triggers to Automate EIDR Registrations

Entertainment Identifier Registry (EIDR) registration doesn’t have to be a manual process because title management and version management workflows have natural triggers to automate EIDR registrations, according to EIDR. “EIDR provides a number of tools to integrate – th... More

EIDR APM: UniSoft Touts Benefits of EIDR-Enabled Broadcast Automation

Automation in broadcast TV presents media and entertainment organizations with many challenges, especially when you consider the fluidity of live television. But automation can be achieved using a combination of Entertainment Identifier Registry (EIDR) IDs and Ad-IDs, accordin... More

EIDR APM: Streaming Goes International and Creates Unique Challenges

As streaming services increasingly spread to international markets, the teams making it happen face unique challenges and solutions, according to industry executives who spoke March 10 at the Entertainment Identifier Registry (EIDR) Annual Participant Meeting (APM), held in conju... More

EIDR APM: EIDR, MicroStrategy, Island Pitch Team Up to Solve Analytics Challenge

The Entertainment Identifier Registry (EIDR), MicroStrategy and solutions architecture agency Island Pitch are working together to solve a key analytics challenge that EIDR and companies using its identifier registry face today, according to the companies. The registry has, fr... More

EIDR APM: New Working Group Addresses Catalogue Challenges When Companies Merge

As media companies merge, split and acquire catalogues from each other, “someone’s going to be in the unenviable position” of having to deal with the intellectual property and “sorting out” all the metadata, according to Nona Janssen Walls, senior principal consultant a... More

Now We Can Read, Sam-I-Am!

March 2 marked the birthday of Theodor Geisel (1904-1991), American author, illustrator, political cartoonist, and generally weird guy better known by his middle name and a self-applied honorific, “Dr. Seuss”[1] While his early career focused on illustration, advertising, and... More

EIDR APM: EIDR Board Explores Its Goals, Industry Trends

On March 10, the Entertainment Identifier Registry (EIDR) kicked off its Annual Participant Meeting (APM), held in conjunction with the Smart Content Summit in Los Angeles, by providing an outline of EIDR’s strategic vision for collaboration this year and beyond. During the ... More