News

The Engineer’s Room: Summer Down Under

By: Richard Kroon, Director of Engineering, EIDR January is mid-winter in the northern hemisphere – short days and deep snow in the upper latitudes or “that time of year wh... More

Will Kreth Interviewed by Marketplace’s Erika Beras

Will Kreth was recently interviewed by Marketplace’s Erika Beras to discuss Netflix’s new hit, Bird Box, and its record breaking launch capturing 45 million user views. The pod... More

The Engineer’s Room: Christmas Favorites Across the US

By: Richard Kroon, Director of Engineering, EIDR In years past, we’ve delved into the hotly-contested controversy of exactly what constitutes a “Christmas Movie”: T... More

EIDR’s Got You Covered: 2019 Writers Guild Award Nomination Edition, Part 1

EIDR would like to congratulate all the nominees for the 2019 Writers Guild Awards for Television, New Media, and Radio, which will be presented by the Writers Guild of America dur... More

EIDR’s Got You Covered: 2019 Golden Globe Nomination Edition

2019 Golden Globe nominations EIDR would like to congratulate all the nominees for the 2019 Golden Globe awards, which will be presented by the Hollywood Foreign Press Associatio... More

Vice Media Joins the Entertainment Identifier Registry Association

The Entertainment Identifier Registry Association (EIDR), the source of universal unique identifiers for digital distribution of movies and television assets announced today that V... More

The Engineers Room: Remembering Stan “The Man” Lee

By: Richard Kroon, Director of Engineering, EIDR Stan Lee (née Stanley Lieber) stood 5′ 11ʺ and was larger than life. He was born in New York on December 28, 1922 and died i... More

EIDR’S Universal ID’s Now in Both Linear & On Demand TV at NENT Group

The Entertainment Identifier Registry Association (EIDR) today announced that Nordic Entertainment Group (NENT Group), the Nordic region’s leading entertainment provider and a co... More

HITS Fall: EIDR Identification Can Help M&E Companies Boost Efficiency

By: Jeff Berman, October 23, 2018 Entertainment ID Registry (EIDR) identification and the automation made possible by it can significantly help media and entertainment (M&E)... More

British Board of Film Classification Joins the Entertainment Identifier Registry Association

NEW YORK (PRWEB) OCTOBER 16, 2018 - The Entertainment Identifier Registry Association (EIDR), the source of universal identifiers for digital distribution of movies and television... More

The Engineer’s Room: Horror for Halloween

By: Richard Kroon, Director of Engineering, EIDR Halloween, observed on October 31 each year, has its origins in the Celtic festival of Samhain (or “Summer’s End”), which ... More

HITS Fall: EIDR’s Roadmap Looks Bright

By Chris Tribbey October 09, 2018 LOS ANGELES — Will Kreth, executive director of the Entertainment ID Registry (EIDR), looks at the current, collaborative ID initiatives bei... More