News

HITS Spring: AFI Looks to EIDR to Enable Its Future

UNIEVRSAL CITY, Calif. — The Entertainment ID Registry’s (EIDR) executive director Will Kreth and director of engineering Richard Kroon were on hand for the May 23 HITS:Spring ... More

The Engineer’s Room: Of Swords and Sorcery

With the release this month of the J.R.R. Tolkien biopic, Tolkien (2019) and the final episodes of HBO’s Game of Thrones (2011), our thoughts naturally turn in the direction of t... More

EIDR Joins Forces with DDEX to Streamline Metadata Standards

The Entertainment Identifier Registry (EIDR) and Digital Data Exchange (DDEX) are teaming up for the first time as part of an initiative that’s designed to streamline metadata st... More

EIDR, ISAN-IA Announce Joint Registration Service

The Entertainment ID Registry Association (EIDR) and the International Standard Audiovisual Number International Agency (ISAN-IA) launched a dual registration service April 16, a r... More

The Engineer’s Room: April in Paris

I never knew the charm of spring I never met it face to face I never knew my heart could sing I never missed a warm embrace ‘Till April in Paris[1] Doris Day sings the t... More

The Engineer’s Room: The Best of February

February gets the short end of the calendar stick, date-wise. There’s a popular myth that the Roman Emperor Augustus stole a day from February when Sextilis was renamed August in... More

Nordic Entertainment Group Shares EIDR Success Story

Leading Nordic media company Nordic Entertainment Group (NENT) just a few years ago was running into a problem. Growing fast and expanding the business across several regions, t... More

EIDR, WD Execs: SMPTE’s C4 ID Complements EIDR ID

Although some people mistakenly believe SMPTE’s recently standardized C4 ID is a competitor to the Entertainment Identifier Registry (EIDR) global unique identifier system or the... More

EIDR By the Numbers: The Identifier System Has Hit ‘Critical Mass’

The Entertainment Identifier Registry (EIDR) global unique identifier system made a significant amount of progress with content in the past year and more growth is expected this ye... More

Digital Media Consultant: Avoid Silo Mentality With EIDR Implementation

Although the Entertainment Identifier Registry (EIDR) global unique identifier system is now widely accepted as the industry standard in many technical specifications and workflows... More

EIDR’s Got You Covered: 2019 Oscar Nominations

This year members of The Academy of Motion Picture Arts and Sciences nominated 52 different feature films and short subjects in 24 different categories (122 separate nominations ov... More

EIDR Experts Look to ID System’s Future

PLAYA VISTA, Calif. — 2019 marks the ninth year of existence for the Entertainment Identifier Registry (EIDR), the global unique identifier system. But while it’ll be a year be... More